DIGITAL MARKETING TRAINING

Best Digital Marketing Training in Noida With Professionals


With the provision of well-experienced professionals, PHPTPOINT Provides the Best digital marketing training in Noida focuses only on the most used and technologically advanced digital marketing training methods.


Digital Marketing training in noida

For the ease of the students, we also provide study material, tools and all the facilities required for the course. Students can choose among the various courses like Search engine optimization (SEO), Social Media Optimisation (SMO), E-mail marketing, blogging, Google Ads and many more. It makes you eligible for a better job and also adds value to the resume.


So, looking for the Best digital marketing training in Noida? Then, PHPTPoint is your one-stop solution. Any doubt or confusion is resolved so that you don’t have to think twice before taking this decision.



There are various purposes of digital marketing. Some of them are:



Search Engine Optimisation (SEO) : SEO It’s the main activity to increase the ranking and the organic traffic to a website. Through specific keywords, your website can do wonders.


Social Media Marketing (SMO) : Social media like Instagram, Facebook has become a part of people’s life. Most of the products with great marketing schemes could help the company in development. The content is the main focus to give an impact to the readers or to reach the target audience.


E-Mail marketing : Another form of marketing is through sending promotional emails to the customers about the launch of a new product or the reasons they should stick to the company. It helps in increasing the clientele base.


Content Marketing The most important is how the content is written and presented to the customers and the target audience. That is what attracts them towards the product and then comes the quality.


So, these were some of the uses of digital marketing as well as the options in the professional field. Not only full time but there are options for freelancers as well.



Benefits associated with digital marketing training in Noida



For Students : One can pursue this course if you have just passed your schooling; a wonderful to do the charisma in the digital world. Rather than investing in the long term courses, digital marketing course is worth your money.


A course of homemakers and retired : It’s the best option for those who are the homemakers or have taken retirement from their job. Pursuing a digital marketing course makes you skilled and sound.


For working executives : Digital Marketing serves as a boon for those who are already working in the technical domain.


For entrepreneurs : If you are already into a business then, digital marketing course will prove as a blessing for you. Learn from the basics and apply the tactics into your business.








Why choose Phptpoint?


Well, you get digital marketing training in Noida from experienced trainers, internships to placements; we assist at every step and make you a qualified professional. Here are the reasons:


Industry experts

Live-project guidance

Placement opportunities

Recoup the missed classes


Begin this journey by giving us a call and let our team guide you.



Course Contents SEO (45 Hrs)
  • What is SEO
  • SEO Vs Paid Marketing
  • Types & Techniques of SEO.
  • What is Search Engine
  • How the Search Engine works
  • Search Engines V/S directory
  • Major search engines and directories
  • Basic Concepts

  • What is PA, DA, PR and SERP
  • Alexa Ranking
  • Website Designing Basics.
  • Google Algorithm and latest updates
  • Website Analysis Tools
  • Initial Site Analysis
  • Keywords Research
  • Proximity, Prominence & Redundancy
  • LSI (Latent Semantic Indexing)
  • On Page SEO Intro.
  • Off Page SEO Intro
  • ON - Page SEO

  • Keyword Research
  • Keyword analysis
  • Title & Meta Tags development
  • OG Tags
  • 301 & 302 Redirects
  • Content Optimization
  • H1, H2, H3 Tags
  • Anchor Text
  • Web Content Optimization
  • Creation of XML Sitemaps
  • Creating Robots.txt
  • Google Analytics and Tracking
  • Google Webmaster Tool
  • Canonical / 404 Implementation
  • Competitor analysis
  • OFF - Page SEO

  • What is off page SEO
  • Directory Submission
  • Article submission
  • Geo Listing / Local Listing
  • Tactics of posting Local Ads
  • Google Map Submissions.
  • Blog Editing and Widgets creation
  • Link Building Tactics
  • Social Book Marking
  • Forum Posting
  • Image Submission
  • Guest Posting
  • Web 2.0
  • Classified Posting
  • Pdf and Doc Submission
  • Blogging

  • Blogs Creation
  • Blogs Submission
  • Blogs Promotion
  • Blogs commenting
  • ORM

  • Online Reputation Management
  • Customer Review Sites
  • Responding to Negative Reviews
  • Reducing to Negative Reviews
  • Management & Reporting

  • Google Analytics
  • Google Webmaster
  • Email Marketing

  • Create Email Campaign
  • Attractive Email Creation
  • Work as Freelance

  • How to Get project
  • Earning Via Blogging
  • Schema

  • Product Rating and Review in SERP
Course Contents SMO(15 Hrs)
  • What is SMO
  • SMO Basics
  • Introduction to Social Media
  • Network Profile Creation
  • SMO Part II: Basic Concepts

  • Facebook, Twitter, Linkedin, Instagram sharing
  • Engagements in SMO
  • SMO Part III: Facebook Optimization

  • Latest Trends
  • Facebook Pages ( Creating , Managing )
  • Facebook Optimization
  • Facebook Open Graph Tags
  • SMO Part IV: Linkedin Optimization

  • Creating Right Profile and Settings
  • Linkedin Groups
  • Company Pages
  • SMO Part VI : Youtube Optimization

  • Social Sharing, Comments and Reviews
  • Promoting Youtube Videos
  • Online Videos – Content is King
  • Creating and Managing Accounts
  • Youtube monetization
  • Youtube Online Earnings
  • SEM/PPC Course Contents(30 Hrs)
  • What is PPC
  • Modes of Adword Billing
  • Google Billing Threshold
  • Adwords Keywords
  • What is CTR
  • CPC, CPM , ECPC , CPA
  • Max Bid v/s CPC
  • Conversion Rate
  • Automatic v/s Manual Bidding
  • How Google Bidding Works
  • Quality Score
  • Ad Position & Ad Rank
  • Campaign Creation

  • What is a Campaign
  • Types of Campaign
  • Advance v/s Standard features
  • Max Bid & Campaign Budget ❖Location Targeting & Options
  • Ad Rotations
  • What is an Adgroup
  • Ads Creation

  • Text Ads
  • Banner Ads & Image Ads
  • Video Ads
  • What is Remarketing
  • How to implement Remarketing
  • Labels Creation
  • Automated Rules Creation
  • Bid Strategies
  • Flexible Bid Strategy
  • Upcoming Events










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    • 0120-4968730
    • +91 8588829328
    • +91 9625950080

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    • H-73, Sector-63, Noida(Opposite Electronic City Metro Station) ,India

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